Shipment Online Sales, Small business or SME entrepreneur owner delivery service and working packing box, business owner working checking order to confirm before sending customer in post office.

Bill Copeland once said, “The trouble with not having a goal is that you spend your life running up and down the field and never score.” This quote is extremely applicable to small business owners and entrepreneurs. Entrepreneurs often have lofty visions and dreams. It’s essential that they take the time to harness this creative energy into something that’s obtainable and measurable. In our opinion, goal setting offers four primary benefits to small business owners especially those in search of a San Diego collaborative space. 

Provides Direction And Focus

Having goals in place makes it significantly easier to run a business. Goals give owners clarity when making decisions. For instance, imagine setting a goal of wanting to provide employees with a work-life balance and creating an environment in which they’re happy to come to work each day. Keeping this goal in the back of your mind helps simplify the decision of whether to rent a stuffy office space or outsource to a collaborative community space.

Control Of Your Future

As Copeland indicated, failure to set goals could leave you running amok when starting your business. Setting goals gives you complete control of your future, so long as your intentions are:

  • Measurable
  • Specific
  • Time-Bound

You can set goals for a month, year, and five-year time frame. Doing so gives you complete control of your future. By accomplishing your goals, you’ll move one step closer to achieving the grand vision that you have in mind for your company. 

Provides Motivation

Having a vision or dream is excellent, but these “lofty goals” are difficult to define. It’s not only difficult for you to describe them, but it’s difficult for employees to understand them as well. Similarly, lofty dreams and visions can be overwhelming, and it’s easy to feel defeated. However, working toward and achieving an attainable goal will leave you satisfied and motivated to achieve future success. 

One of the best atmospheres to help achieve your goals is a collaborative community space. Collaborative spaces in San Diego are full of entrepreneurs and small business owners who are:

  • Creative
  • Motivated
  • Passionate

Inserting yourself into a San Diego collaborative space can encourage success and provide the motivation necessary to help you achieve your goals. San Diego collaborative spaces also allow you to build your network with individuals who could help you find success.

Sense Of Personal Satisfaction And Purpose In Life

You’re not going to achieve your dreams overnight. You likely won’t reach them within six months or a year. Many entrepreneurs who don’t set goals feel as though they are spinning their wheels in place. Setting goals provides them with something tangible to which they can work.

Both small business owners and employees can go to work each day knowing that their efforts are helping to accomplish something tangible and that their work is valued. If you find yourself feeling lost on your journey as an entrepreneur, try setting goals to see if you don’t find yourself happier, healthier, and more motivated.


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Join Our Growing Community!

We’re excited to announce the expansion of Downtown Works with not one but two new locations! Become a founding member and enjoy exclusive benefits, discounts, and more as we grow together.

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Valid now through 12/29/23.

Terms and conditions apply. Meeting must occur 12/26/23 – 12/29/23. Valid during business hours only. Must call to book or speak with a staff member.


We’ll be closed January 1, 2024 to allow our staff members to enjoy some time off with their families. We will reopen on January 2, 2024.

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