Meet Andy Free – Making a Positive Impact on Business

The process of moving into the future is somewhat of a mystery these days. Will we be jumping back into the pre-2020 normal?  Will facemasks be a thing of the past or will they become incorporated into the new normal for years to come? How long will it be before we are able to attend […]

5 Inbound Marketing Strategies for Small Businesses

Inbound marketing is an umbrella term for forms of marketing that pull visitors to your site. This is in contrast to outbound marketing that focuses on actively trying to recruit customers with paid ads. Inbound marketing includes strategies such as content and social media marketing with the overall goal of attracting the target audience to […]

Meet Erin Rocchio – Entrepreneur Coach and Mentor

We are all in this together. These words have never rung truer than they do right now. The COVID-19 pandemic affects us all. Some may be experiencing job loss and or had to make the difficult decision to walk away from their passion project in order to take care of their family. The atmosphere is […]

COVID-19 Resources for SMEs and Entrepreneurs to Weather the Pandemic

As the economic impact of the coronavirus pandemic starts to affect entrepreneurs and small businesses in California, Downtown Works in conjunction with Business Workspaces, have created a compilation of local and federal aid available to our members to help them weather this emergency successfully. These are just a couple of COVID-19 resources that may be […]

Entrepreneur 101s – Write it Down: Elevate Your Entrepreneurship Through Journaling

So much time and so little to do! No, wait! Strike that! Reverse it! With the global impact of Covid-19 recking havoc on all that we hold dear, these famous words uttered by Mr. Willie Wonka just don’t sound as sweet. I won’t bore you with the facts and figures of our current nation-state. I […]

Back to the Future of Entrepreneurship – Valuing your Time Currency

How valuable is your time? Have you associated a cost with time, whether monetary or not? In my experience, time is one of the few currencies an early-stage entrepreneur has in his or her wallet to spend. Workdays are filled with brainstorming sessions, networking events, and all the things that make entrepreneur life and the […]

Meet Nicole LaMarca – A Remote Researcher Scaling Up a Better Planet

I believe the remote ecosystem thrives on diversity. Not only a variety of roles and responsibilities, but of cultures, causes, and companies focused on changing the world for the better. Organizations are finding value in flexibility and creating customized work roles for the right candidate. Nicole LaMarca of Knology just happens to be one of […]

Entrepreneur 101s – Stakeholder Capitalism – Transforming Business for Good

Please indulge me for a moment. Stop multi-tasking, take a deep breath and deep dive for a few minutes in search of your “why.” Remember when you first dared to start your entrepreneurial journey? Behind all your doubts, fears, and worries was probably a deep-seated purpose or core belief driving your actions, yes? Do you […]

Entrepreneur 101s – How Can Employers Build a Healthy Remote Workforce

As an employer, how do you attract top talent looking for more flexibility and freedom in their work? Easy, give them what they want! Figuring out just what that is and how to strategically implement change – not so easy. With innovative technologies advancing at an exhausting pace, employers are standing up and taking notice […]

Meet Alexa-Rae Navarro – Leading Startup San Diego into the Future

For Alexa-Rae Navarro, the new Executive Director of Startup San Diego, it’s a homecoming of sorts. An experienced networker and startup strategist, she is poised to lead by example – only just recently introduced to her creative team of volunteer leaders. “This is a team of Rockstar’s,” says Navarro. “I want to understand the power […]